Logo Style Guides
Who can use the Landcare, Coastcare and Junior Landcare logos?
Landcare Australia Limited owns and carefully manages the use of the trademarks of the original and refreshed versions of the Landcare, Coastcare and Junior Landcare logos and branding. As custodian of the very reputable and easily recognised community brands, Landcare Australia Limited restricts the use of the logo. Generally the community groups that can use the logo are:
- Local community based environmental volunteer groups that focus upon onground works including Coastcare, Landcare, Friends of, Bushcare, Dunecare, Rivercare and Junior Landcare groups
- Landcare representative bodies (i.e. Landcare NSW Inc.
Landcare Australia will provide artwork for your group at no cost. All logos developed must incorporate your group name. Other uses of the logo are restricted and tightly controlled. Some examples of these are:
- CMA and NRM organisations may only use the logo through a license agreement with Landcare Australia Limited and only if the Landcare groups in their region give written approval
- Government departments or bodies may only use a Landcare logo through a license agreement with Landcare Australia Limited
- Use of the logo on signage on Landcare Australia Limited Corporate Partner funded projects (e.g. on local parks to show combined Landcare Australia Limited and corporate partner project) require approval
- Commercial organisations may only use the logos if they have a sponsorship / partnership agreement which specifically allows their use with Landcare Australia Limited or a Landcare group. All commercial uses of the logo must be negotiated with Landcare Australia Limited. (This provides protection against misuse of the logos).
All queries regarding the use of the Landcare, Coastcare and Junior Landcare logos should be directed to enquiries@landcareaustralia.com.au
How to obtain a Landcare, Coastcare or Junior Landcare group logo
As a Landcare, Coastcare and Junior Landcare group you can request your own Landcare group logo incorporating your group name, but first your group needs to be registered on the National Landcare Directory.
Click here to check if your group is already registered on the National Landcare Directory
Click here to register your group on the National Landcare Directory
Click here to send an email to request a logo for your Landcare, Coastcare or Junior Landcare group
Style guides for Landcare, Coastcare or Junior Landcare groups
Click on the appropriate logo below to view the applicable style guide/guidelines for that logo:
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Landcare or Coastcare group co-branding (eg. on signs, documents, brochures etc.)
Whenever you co-brand your group’s logo with a corporate partner or supporting organisation, you need to obtain approval for the use of the logos from both Landcare Australia and the corporate partner or supporting organisation. For more information please email enquiries@landcareaustralia.com.au
Style guides for corporate partners and supporters of Landcare Australia
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Click the brand above to view the relevant brandmark style guide
Generic Landcare logo no longer in use
In the past groups have used the generic Landcare logo – the word ‘Landcare’ under the hands without ‘Australia’. However, we have noticed an increased misuse of this Landcare logo. Therefore this generic logo is no longer available for groups or orgaisations to use with the exception of Landcare Australia. The Landcare caring hands have to be used together with a group’s name.
Report logo misuses
The Landcare logo and iconic hands are an important symbol that represents the landcare ethic of grassroot groups and communities working together to address local issues and projects. Please use this form to report any misuses of the Landcare Logo.
